At Eesha Fresh, a venture of Eesha Fintech Private Limited, we value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and safeguard your information when you access our website, mobile application, or services (collectively referred to as the “Services”).

By using Eesha Fresh, you agree to the practices described in this policy.

1. Information We Collect

a) Personal Information

When you interact with our platform, we may collect:

  • Full Name
  • Email Address
  • Mobile Number
  • Delivery Address
  • Payment Information (such as card details, UPI ID, or other payment methods)
  • Account login details

b) Non-Personal Information

We may automatically collect:

  • Device type and operating system
  • Browser type and version
  • IP address
  • Location data (approximate)
  • Website/app usage data
  • Cookies and tracking data

2. How We Use Your Information

We use your information to provide a smooth, secure, and personalized experience:

  • Order Processing: To confirm, process, and deliver your orders
  • Customer Support: To respond to queries and resolve issues efficiently
  • Personalization: To recommend relevant products and improve your shopping experience
  • Communication: To send order updates, alerts, and promotional offers
  • Platform Improvement: To analyze usage and improve features, speed, and usability
  • Security & Fraud Prevention: To protect users and prevent unauthorized activities

3. Sharing of Information

We respect your privacy and only share your data when necessary:

a) With Trusted Partners

We may share your information with:

  • Payment gateway providers
  • Delivery and logistics partners
  • IT and service providers

These partners are authorized to use your information only for service-related purposes and are required to maintain confidentiality.

b) Legal Compliance

We may disclose your information if required:

  • To comply with legal obligations
  • To respond to lawful requests from authorities
  • To protect our rights, users, or platform integrity

c) With Your Consent

We may share your data for additional purposes only when you explicitly agree.

4. Data Security

We implement strong security measures to protect your data, including:

  • Secure servers and encryption practices
  • Restricted access to sensitive information
  • Regular monitoring for vulnerabilities

However, please note that no digital system is 100% secure. While we take all reasonable steps, absolute security cannot be guaranteed.

5. Cookies & Tracking Technologies

Eesha Fresh uses cookies to enhance your experience:

  • Remember your preferences
  • Enable faster browsing
  • Analyze user behavior for improvements

You can control or disable cookies through your browser settings, though some features may not function properly if disabled.

6. Your Rights & Choices

You have full control over your information:

  • Access & Update: Modify your account details anytime
  • Opt-Out: Unsubscribe from promotional emails or messages
  • Data Deletion: Request deletion of your personal data (subject to legal requirements)

To make any request, please contact us using the details below.

7. Third-Party Links

Our platform may include links to external websites or services.
Eesha Fresh is not responsible for the privacy practices of those third-party platforms. We recommend reviewing their policies before sharing any information.

8. Children’s Privacy

Eesha Fresh services are intended for users above 18 years of age.
We do not knowingly collect personal information from children. If such data is identified, we will take immediate steps to remove it.

9. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

  • Updated versions will be posted on this page
  • Continued use of our Services indicates your acceptance of the updated policy

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, feel free to reach out to us:

  • Email: info@eeshape.in (update if needed)
  • Phone: +91-9642114449 (update with official number)
  • Address: 172/c ground floor, Vengal Rao Nager, Hyderabad – 500038 (update with complete business address)